When Pepe Garcia strutted into the Love Island USA villa, he didn’t just bring six-pack abs and a killer smile; he brought an entire cultural legacy. The Spanish-Cuban heartthrob instantly stood out, not just for his looks but for the way his heritage shaped his vibe: confident, passionate, and unapologetically romantic.
While other Islanders played it cool, Pepe dropped lines about marriage on day one, leaving fans wondering — was this boldness a product of his upbringing, his athletic discipline, or just pure Pepe charm? Either way, his presence added a fresh layer to the show’s dynamics, proving that love isn’t just about attraction—it’s about identity, too.
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From Madrid to the Villa: Pepe’s Multicultural Background
Pepe Garcia-Gonzalez, the 27-year-old bombshell who stormed into Love Island USA Season 7, isn’t just turning heads with his leather-clad entrances and pro-athlete charm; he’s also repping a rich cultural mix. Born in Madrid, Spain, Pepe moved to Los Angeles at age three, blending his Spanish roots with a quintessential Californian vibe. On the show, he’s joked about bringing “Latin love” to the villa, but his heritage is more nuanced than just a punchline.
Pepe has described himself as a Spaniard-Cuban, a detail he shared during a chat with fellow Islander Amaya Espinal. This dual identity adds layers to his persona: the fiery passion of Spanish culture meets the rhythmic warmth of Cuban influence, all wrapped up in an L.A. fitness entrepreneur’s hustle.

His upbringing is a classic immigrant story, adapting to a new country while holding onto his heritage. Pepe’s Instagram (@pepe.garcia15) occasionally flashes glimpses of his roots, from Spanish slang in captions to throwback pics of his pro basketball days in Spain and Mexico. But it’s not just about nostalgia; his ethnicity shapes his approach to relationships. In the villa, he’s been direct about wanting a wife, not just a fling, a mindset some fans attribute to his cultural background, where family and commitment often take center stage.
Love Island’s Latine Representation and Pepe’s Role
Pepe isn’t the only Islander with Latine roots this season, but his presence stands out. After Yulissa Escobar’s abrupt exit in Episode 2, the show’s Latine representation leaned on a small but vibrant group: Amaya (Dominican), Cierra Ortega (Mexican-Puerto Rican), and Pepe. For viewers craving diversity, Pepe’s candidness about his background and his chemistry with fellow Islanders offered a refreshing dynamic. His connection with Hannah Fields, for example, had fans buzzing, partly because their banter included playful nods to their shared appreciation for Latine culture (even if Hannah isn’t Latina herself).
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Off-screen, Pepe’s ethnicity ties into his post-basketball career. His gym, Pro Gainz, caters to a diverse clientele in L.A., and his training philosophy, mixing discipline with a touch of fiery motivation, might just be the Spaniard-Cuban in him shining through. Even his social media leans into his heritage, whether he’s posting shirtless workout clips with a reggaeton soundtrack or joking about “getting married on day 3” (a nod to his no-nonsense dating style).
As of right now, Pepe Garcia’s still in the villa, coupled up with Iris Kendall after rollercoaster romances with Hannah and Gracyn Blackmore. Their “baby challenge” win—where they named their doll twins Lois and Peter after Family Guy—showed his lighter side, but it’s his cultural pride that’s left a lasting impression. Whether he wins the season or not, Pepe’s already carved out a niche as the villa’s multilingual, multicultural heartthrob who’s as likely to quote a Spanish proverb as he is to dunk on the basketball court.
