Beyoncé and Jay-Z have built a life that blends global superstardom with a fierce commitment to protecting their family. Their three children—Blue Ivy, Rumi, and Sir Carter—are at the heart of that balance, growing up with a unique mix of public recognition and carefully maintained privacy.
Blue Ivy Carter, born on January 7, 2012, in New York City, made history the moment she arrived. Dubbed “the most famous baby in the world” by TIME magazine, she was introduced to the world through a series of intimate photos released by her parents just a month after her birth. At only two days old, she became the youngest artist ever to appear on a Billboard-charting song when her father, Jay-Z, featured her cries on his track Glory.
Beyoncé and Jay-Z Share Three Kids: Blue Ivy, 13, and Twins Rumi and Sir Carter, 7
As Blue Ivy’s grown, she’s stepped confidently into the public eye. At just eight years old, she was featured in her mother’s song Brown Skin Girl, winning a Grammy for Best Music Video in 2021, making her the second-youngest Grammy winner in history. Her mother’s love for performance seems to have passed down to her. In 2023, Blue made a surprise appearance on stage during Beyoncé’s Renaissance World Tour, dancing during performances of My Power and Black Parade.

Beyoncé later shared that Blue had insisted on being part of the tour, working tirelessly to perfect the choreography. Watching her growth, Beyoncé praised her daughter’s dedication and talent, noting that she took the opportunity seriously and truly earned it. In addition to her musical feats, Blue has taken on acting, voicing Kiara in Disney’s Mufasa: The Lion King. She’s also explored modeling and fashion, often seen in Ivy Park campaigns, and even dabbled in narration work, lending her voice to the audiobook of Hair Love.
Rumi and Sir Carter were born on June 13, 2017, in Los Angeles after what Beyoncé described as an “extremely difficult pregnancy.” She developed preeclampsia and underwent an emergency C-section, with the twins spending their first weeks in the NICU. Unlike their older sister, Rumi and Sir have largely been kept out of the public eye. Beyoncé has spoken about the importance of maintaining their privacy, though glimpses of them have surfaced over the years.
🪩 | Blue Ivy and JAY-Z at the Friends Arena pic.twitter.com/LGVBle8XX0
— Beyoncé Press. (@beyoncepress) May 10, 2023
Rumi has started making occasional appearances, such as when she and Blue joined their father at the 2024 Super Bowl. In 2024, Rumi also made her musical debut on her mother’s country album, Cowboy Carter, appearing on the song Protector with a sweet request: “Mom, can I hear the lullaby please?” At just six years old, Rumi became the youngest female artist to chart on the Billboard Hot 100.
Sir, on the other hand, has been noticeably absent from major public outings. Unlike his sisters, who seem to embrace the limelight, Sir prefers to stay out of it. Beyoncé has explained that Sir is more reserved, enjoying books and quiet time over big crowds. “Sir has a problem with large crowds and isn’t interested in public events,” she has shared. “I’m very overprotective of him, so no, you won’t see him out in the public eye.”

Tina Knowles, Beyoncé’s mother, has also spoken about his personality, describing him as “very smart” and more mathematically inclined than his sisters, who lean toward creative fields. In an era where celebrity offspring often become part of their parents’ brand, Beyoncé and Jay-Z have made it clear that their kids’ privacy is a priority.
What Did Kanye West Post About Beyoncé’s Children?
Recently, the twins found themselves at the center of an unfortunate controversy when Kanye West launched an unprovoked social media attack, questioning their cognitive development and making derogatory remarks. The backlash was swift, with Tina Knowles taking to Instagram to defend her grandchildren, posting, “It’s hard to remain positive and classy in the face of ignorance and evil. But I know that no weapon formed against me or my family shall prosper.” West later deleted the posts and attempted to backtrack, but the incident reinforced Beyoncé and Jay-Z’s commitment to keeping their children’s lives as private as possible.
Despite their superstar status, Beyoncé and Jay-Z strive to give their kids a grounded upbringing. Beyoncé has spoken about how they are involved in her work, attending rehearsals, spending time in the studio, and even traveling with her. “My kids come with me everywhere I go. They come to my office after school, and they are in the studio with me,” she said. “It’s natural that they would learn my choreography.” At home, they emphasize family time, creativity, and education, ensuring their children have experiences beyond the flashing lights of fame.