Beatriz Haddad Maia, the name familiar in the world of women’s tennis, can be best described as the wonderful mix of determination and creativity. Growing up in a tennis-centric family and immersed in a variety of cultures, she is brilliant at combining discipline with a flair for art.
The 6′ 1″ star has had her share of big wins as well as tough times like when she got suspended in 2019 for testing positive for a banned substance. But she remains unfazed by setbacks evident in the way she climbed up the ranks after serving a 10-month ban. For her, life is more than just sports; she finds solace in art and music, showing how she values balance in every aspect of her life.
With a family like hers—her grandma’s legacy, her mom’s achievements, and her uncle’s fame—it’s no wonder she’s both down-to-earth and driven.
Tennis, Art, and Family: The Story of Beatriz Haddad Maia and Her Supportive Parents
Beatriz Haddad Maia, commonly known as “Bia” was born on 30 May 1996 to parents Ayrton Elias Maia Filho and Lais Scaff Haddad in São Paulo, Brazil. The 28-year-old started her foray into tennis at just 5 years old, which is completely unsurprising given her prowess at an elite level.
Her family’s all about tennis, with Lebanese roots—her mother Lais, who set the foundation for her professional career, and grandmother Arlette Scaff Haddad were big tennis names in Brazil. Bia is super close with her mom and loves surprising her with random trips and vacations.
On the occasion of Mother’s Day, she took to IG to share an adorable childhood picture, writing:
They say I’m her face… 🤔🥰 💜 I miss you mom. I’m already back💜 Thank you for everything you’ve always done and continue to do for me and our family. Happy day to all the mommies 💜
Likewise, she owes a lot of her tennis journey to her grandmother, Arlette, whom she fondly calls “Miminha.” Her grandma was the one who started the tennis legacy in the family and became a major influence on Bia’s life. She instilled the discipline and mental fortitude needed to succeed in competitive sports.
Bia’s middle name, Haddad, shows her Lebanese roots, inherited from her mother and grandmother. She grew up in São Paulo, where her family regularly enjoyed Lebanese cuisine. This heritage is a massive part of who she is, something she never wants to lose.
Her father, Ayrton, a seasoned professional in commercial management and technology, is always cheering on his daughter during matches. The tennis star seems to have a great relationship with her dad, bonding over their love for surfing and traveling to new places. The entire family resides in Rio de Janeiro, Brazil. Interestingly, she’s got a connection to the entertainment world, too. Her uncle was the legendary Brazilian singer, composer, and TV personality Rolando Boldrin, who passed away in 2022.
Beatriz Haddad Maia often takes to Instagram to share her personal experiences along with pictures of her family. She’s always sharing her travel adventures online and showing off the strong bond she has with her parents and her sister, Andrea Haddad Maia.
Moving on to interests and hobbies, Bia’s got a big love for art when she’s not on the tennis court. She’s into painting, especially with acrylics, and often shares her work on social media. Before Wimbledon in 2023, she even accepted the challenge to create an oil landscape painting. Art helps her stay grounded and gives her a breather from the stress of pro sports.
Besides art, Bia’s into playing the guitar. Music is her way to chill and relax. She thinks sports and art are similar in that they both need creativity and quick thinking, so she finds a lot of crossover between them.
As far as her romantic life is concerned, Beatriz Haddad Maia appears to be single. There’s no hint of her boyfriend or husband in any of her socials. Moreover, she has never been romantically linked anywhere by any of the credible publications. It’s safe to say she is neither married nor dating at the present moment, at least publicly.
Inside Beatriz Haddad Maia’s Financial Success: $5 Million Net Worth and Top-End Endorsements
Beatriz Haddad Maia’s net worth is estimated at $5 million as of 2024, mostly thanks to her earnings from tennis and some solid endorsement deals. She’s received $6,477,300 in prize money in her career, with three singles titles and seven doubles titles under her belt on the WTA Tour.
When it comes to endorsements, she’s got plenty of impressive sponsors backing her, which has unquestionably boosted her net worth. ASICS provides her with all her gear, from clothes to shoes while she uses Wilson’s Blade 98 16×19 V8 racquet. Eqlibri, a snack brand is featured on her playing kit, and she also serves as a brand ambassador at a Brazilian bank, Itaú.
In 2023, Beatriz Haddad Maia partnered with Prudential do Brasil, an insurance company, and ENGIE Brasil, a global energy supplier. Additionally, Jungle Organic secured a multi-year deal with her in 2021.
Her match-day outfit also features the logo of Latina America Re. SMZTO Franquias, an investment company, has been a sponsor since 2021, and Rede Tenis Brasil, a group supporting emerging tennis talent in Brazil, includes her on their roster.
